Networking events are the perfect way to meet potential clients, meet fellow business associates and enhance your understanding of local competition. However it’s not uncommon for people to fall into the trap of not wearing name badges and failing to use this opportunity to market themselves. By not wearing a name badge, you have dramatically reduced the chances of someone randomly walking up to you and introducing themselves, because they may have no idea who you are or whether they want to talk to you. Creating your own custom badges is a great approach to take when marketing yourself as a unique and interesting individual. Here a 3 different ideas you can use when designing your own name badge or creating them for a networking event you are organizing.
1. Dry Wipe Name Badges
This is perfect if you are organising an event and wish to reuse your name badges. When individuals enter the room or hall, have a pile of wipe board badges on a table along with a selection of different coloured pens. People will instantly be drawn to a colour that reflects their personality and enjoy creating their own design. Whilst writing your name is a simple task, some people will enjoy being a little more creative.
2. Magnetic Pins
Allowing people to bring their own business cards and use them as name badges is a great idea. Have a pile of magnetic pins on a table. As guests enter the room ask them to write their name on their business card and attach it to their chest using the magnetic pins. This will allow them to display their own logos and designs as well as contact details, whilst allowing other people to establish who they wish to network with. Be sure to encourage people to write their names on the cards in big letters as contact information is often too small. For those with colourful business cards or lacking in space, have some blank cards available as well.
3. Custom Plastic Name Badge
Having a custom engraved name badge is a great investment. It shows attention to detail and allows you to demonstrate your professionalism, especially when other people are wearing temporary stick-on name badges drawn on in pen. A simple design is best to ensure people can read your name and see your company logo, should you choose to display it.
Try some of these different methods to see whether they work for you. These simple tips will allow you to market and promote yourself with minimal effort, allowing you to concentrate on networking and selling yourself as a person and a potential business opportunity.